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Morning Crumb Order ahead (760) 555-0177

Morning Crumb. Up at 4:30, so it’s warm by six.

A small bakery and coffee bar on East Vista Way. Sourdough, conchas, croissants and cinnamon rolls, baked once each morning, and good coffee from the minute the door opens. When something sells out, it’s gone until tomorrow.

Open mornings, Tuesday to Sunday

Today’s bake

Tuesday to Sunday
  1. 5:30amCountry sourdoughcoming up
  2. 6:00amButter croissantscoming up
  3. 6:20amConchas, three flavorscoming up
  4. 6:45amCinnamon rollscoming up
  5. 7:30amMorning bunscoming up
  6. 8:30amBaguettescoming up
  7. 9:30amHam and leek quichecoming up

The first loaves come out at 5:30 am. The door opens at 6.

We bake once. To be sure of something, call by 4 pm the day before and we’ll set it aside with your name on it.

Fresh today

Every day of the week has one extra bake that only happens that day.

Today’s extra bake

Cardamom buns

Swedish-style, twisted and brushed with cardamom syrup. Out at 7:30.

  1. TuesdayCardamom buns
  2. WednesdayPan dulce day: conchas, orejas, cuernitos, puerquitos
  3. ThursdayOlive and rosemary focaccia, by the slab
  4. FridayChallah, and a double batch of pain au chocolat
  5. SaturdayKouign-amann, out at 8 and gone by 9:30
  6. SundayBagels, and the cake case is full
  7. MondayClosed. The ovens rest.

Custom cakes

Birthdays, baby showers, the office, Tuesday. Two days’ notice, a week for weddings.

Mai bakes every cake to order. Pick a size and a flavor, tell us what to write on top, and we’ll call you back with the price and a pickup time.

6-inch roundServes 8
from $48
8-inch roundServes 14
from $68
10-inch roundServes 24
from $95
Quarter sheetServes 20, good for the office
from $70
CupcakesBy the dozen, any flavor
$42

Flavors: vanilla bean with strawberry jam, chocolate with chocolate buttercream, tres leches, lemon olive oil, carrot with cream cheese frosting, chocolate with salted caramel. Fresh flowers or fruit on top at no charge.

40 characters left

We call back the same day, before 2 pm. Nothing is charged until you confirm.

What people say

A few recent notes. Sample reviews shown.

I set an alarm for the cinnamon rolls. Got there at 6:50, still warm, icing melting into the middle. Worth every minute of lost sleep.
Carla M., Vista
The conchas taste like the ones my grandmother bought in Guadalajara. I drive from Carlsbad on Wednesdays for the pan dulce.
Devon R., Carlsbad
Ordered a tres leches for my dad’s 70th with two days’ notice. Mai called me back within the hour. It was gone in ten minutes at the party.
Ana P., Oceanside

The bakers

Three of us, one oven, and a radio that only gets the ranchera station. We opened in 2019 in what used to be a key shop, and we still have the sign.

Lupe
Pan dulce and the morning shift. Learned conchas from her tía in Guadalajara and has made them every morning since 2009. She is the reason the shell is soft.
Dan
Sourdough, baguettes and the night mix. Keeps a starter that is older than the bakery. Will talk about hydration for as long as you let him.
Mai
Cakes and the coffee bar. Trained in a hotel pastry kitchen in San Diego. Writes every cake message by hand, so keep it to forty letters.

Come early

We open in the dark and close after lunch. The best of everything is gone by ten.

Morning Crumb
415 E Vista Way
Vista, CA 92084

(760) 555-0177

Street parking on East Vista Way and a small lot behind the building, off the alley. Bike rack by the door. Dogs welcome at the outside tables.

Hours
Tuesday6 am to 1 pm
Wednesday6 am to 1 pm
Thursday6 am to 1 pm
Friday6 am to 1 pm
Saturday7 am to 2 pm
Sunday7 am to 2 pm
MondayClosed

Mornings only. If we sell out before closing time, we sweep up and go home, and we’ll say so on the door.

E Vista Way E Broadway S Santa Fe Ave N Citrus Ave 415 E Vista Way Lot behind, off the alley
Sketch map, not to scale.
Mornings, Tue to Sun Order ahead